Allwyn

BRANDS


Trizz teamed up with VCCP London to bring Allwyn’s collaboration with McLaren to life in a series of a series of cinematic, punchy promotional films.

At the heart of the project is the one-of-a-kind McLaren F1 car, painstakingly built entirely from paper by artist Florian Weber, introduced by the 2025 F1 World Champion, Lando Norris.

While the physical car existed in the real world, the Trizz team recreated it in full CGI, using detailed 3D data and reference photography supplied by the artist. This allowed us to push camera movement, lighting and detail beyond what was physically possible, while staying true to the craftsmanship of the original build.

From art direction and environment design through to camera movement and photoreal rendering, we focused on finding the sweet spot between authenticity and spectacle

A project built on collaboration, precision and a genuine love for craft.

Brand: Allwyn

Agency: VCCP London

Creative Direction: Laura Ibáñez, Lucas Giráldez
Animation Director: Marcel Hita
Production: Jesús Rubio
Art Direction: Katerina Mileva, Nerea Hernandez & Dominyka Guceviciute
Supervising Artist: Oriol Mayolas
3D Art Direction: Alex Martin
3D Lead: Gerard Foix, Lucas Giráldez, Berto Corpas
2D Lead: Mikel Gómez

Executive Creative Director: Oriol Puig
Executive Producer: Simon Bath
Account Director: Albert Garcia
Head of Accounting: Ana Baeza