MartinAgency and MediaMonks brought us a delicious product film for Oreo Cakesters Soft Snack Cakes. We created an almost tangible experience for the viewer to explore the delicious, soft-baked twist of this classic treat.
In order to test the limits of texture and the mechanics of movement we suggested photographing the Oreo Cakesters Soft Snack Cakes and recreating it in 3D. The 3D animation let us explore and explain the palpable enjoyment of this chocolate sandwich with the cookie taste.
VP Marketing, OREO US: Justin Parnell
AGENCY: MARTIN AGENCY
SVP, Global Group Creative Director: Jordi Martinez
PRODUCTION AGENCY: MEDIA.MONKS
Executive Producer: Britt Godsell
Creative Director: Oriol Puig
Food Stylist: David Claria