The fun of home decorating was our emotional focus for this concept. A living room set hosted a vibrant day of motion capture with three professional dancers lending their creative choreography to our scheme. Their improvisations were transformed into energetic human forms - dramatising the choice and possibility of a paint swatch, and coloured to the client’s colour palette.
The brief to ‘bring colour to life’ was fulfilled by the digital creativity of our team, mapping brush stroke beings made out of paint onto the quick, dynamic, precise movements of professional dancers.
AGENCY: MULLENLOWE LONDON
3D Artists:Daniela Avilés, Ellis Ka Yin Chan, Alan Carabantes, Jorge Bellot, Diana Araujo, Alex Martin, Lorenzo Lobera, Ivan Costarosa, Alejandro Echevarria
Production manager: Dani Molina
MUSIC: Banjo Soundscapes