Western Digital Black

For this evocative and epic feature, our narrative creates a filmic, live action representation of the totally immersive gaming experience made possible by the WD Black drive.

Atmospheric landscapes blending the natural world with geometric forms, emulating the crossover between reality and simulation one can experience when fully present in the narrative of a high end game. We played with the human silhouette against artificial yet believable backgrounds to signify the sensation of being completely aligned with your game character, moving through into visual sound ripple waves and tessellating shapes to show the compact power and quality of this device.

Special thanks to Marc Selleres Corominas for letting us use the music of his Iberdrola Directors cut on this project.

CLIENT: WD_ Black Team at Western Digital

Director, Global Brand Marketing:  Anthony Morquecho
Senior Brand Manager: Oscar Contreras
Product Marketing Manager: Mars Sartori
AGENCY: Astro Studios

Creative Director: Alejandro Chavetta
Lead Designer: Neha Hattangdi, Brian Wood
Program Manager, Account Director: Jess Lambert

Creative & Live Action Director: Oriol Puig
Senior Producer: Simon Bath
Head of Production: Albert García Vila
Executive Producer: Chris Vulpi
Art Director: Laura Ibáñez
2D Lead: Mikel Gomez

3D Artists: Alex Martin, Philipp Pavlov, Alberto Corpas, Oriol Mayolas, Fabio Medrano
Editors: Miquel Alcoriza, Joan Solsona
Colourist: Moncho Sánchez-Gómez

Director of Photography: Rafa Lluch
Production Manager: Dani Molina
Production Coordinator: Elisabeth Rasquí


Camara Operator: Laura Ibáñez
Gaffer: Joan Planas
FX Technical Director: Marcos Díaz
FX Technician: Mulen Torio, Tim Uberal
Talent/Dancers: Laia Mora, Oscar Narciso Ebang, Alfonso Parra
Location Coordinator: Edu Gimenez

SOUND DESIGN and MUSIC: Banjo Soundscapes
Music and Sound Design: Iván Llopis
Voice Over Artist: Sky Soleil